Posted by kentang123 at September 30, 2016

Category: Arts and Entertainment, Visual Graphic Arts

The Graphic artist is a visual communicator whose roles is quintessential in the areas of health, politics, education and economic advancement of a society. These unique duties are clearly discussed to show how effective any artist taking up this role can perform his responsibilities in the society.

Health Roles

The health personnel and workers are identified through the dress that they wore. The various medicines that they administer are nicely kept in well-designed packages to protect them from spoilage. The hospitals and clinics where patients are cared for are a product of contemporary African architecture. The hazardous chemicals, safety tools, and equipment used by the health personnel in discharging their duties are clearly labeled by him to avoid wrong applications and injury. Comprehensive instructions on how to use the medicine given at the health centres are clearly written on the attractive labels attached to their containers designed by him.

The health education which involves sensitizing the general public on deadly diseases and how to prevent them is done through communication tools such as posters, banners, flyers, and handbills etc. The locations of these health centres are made easy through signboards and billboards.

Political Roles

The activities of the various political parties in the country are made possible through the use of works by the Graphic designer. For instance, the emblems and logos with distinguishing colour schemes that help us to distinguish one political party from the other are as a result of him. Moreover, each of the parties makes the general public know of their plans for the nation as well as their campaigns through the use of posters, banners, signboards signposts, flyers, handbills and billboards which are all works of art. What about the locations to the various party offices? Is it not as a result of products done by the Graphic artist? In addition, the various T-shirts, caps, and other paraphernalia that party activists and supporters put on during political rallies and meetings are all products of art. In fact, without the products by him, political activities cannot be carried out.

Educational Roles

Teaching and learning activities in the various educational institutions are effectively carried out by the use of visual communication products. The uniforms and costumes that are worn by students that bear the emblems and logos designed by him help us to identify students of the various educational institutions. The numerous colourful and illustrative teaching aids that assist greatly in teaching and learning activities. School programs and locations of schools are broadcasted and made known to the general public through products such as banners, signboards, posters, and billboards. Other products like books and other stationery materials affect the teaching and learning processes directly. Announcements, school programs, and general information are made known to students through graphic communication tools such as posters, banners, handbills etc.

Economic Roles

Graphic design products are traded to earn income. People invest in the collections of works of art. The field of Graphic design also offers various employment avenues for members of the society such as Book Illustrator, Poster designer, Package designer, Cartoonist, Graphic animator, Stage designer, Printmaker etc. More importantly is the role Graphic design plays in the success of other trades. It helps in the marketing of products and services. Locations and other relevant information of firms and companies, as well as the products they produce, are nicely depicted on signboards and billboards. Posters, handbills, and flyers assist in the promotion of sales of products.

Cottage industries that help in reducing the unemployment numbers in the country are promoted and preserved through productions in Graphic design. Setting up a cottage industry in the area does not require a lot of capital when compared to other sectors like medicine, agriculture etc. With the acquired manual skills, together with few locally manufactured tools and raw materials, the Graphic designer can produce several creative works that he can sell to make a living in his own house. This helps in reducing the unemployment rates in the country.

Posted by kentang123 at September 30, 2016

Category: Arts and Entertainment, Visual Graphic Arts

Greeting cards are relatively small cards nicely designed with carefully written and decorative letters sometimes with an appropriate illustration. They are used to send kind regards to our loved ones. They are also used to express our affection and sympathy to work mates, friends and relatives. Moreover, they are used to send best wishes, comforting news, congratulatory messages to people that we cherish. Others are used to invite people to occasions and programs. They are very necessary when friends, relatives and workmates receive promotions, appointments, enstoolment/ enskinment, graduation, ordination, elections etc. The designs, colours and illustrations were chosen should reflect and suit the occasion.

Christmas Celebration

This is a greeting card is used to send Christmas wishes to our loved ones. The choice of colours should reflect the happy occasion of the birth of Jesus Christ. Such colours include white (holiness of Christ), blue (calmness and sereneness of the season), orange (festive, joyous occasion), yellow (amazing riches of God) and green (vitality and new birth). The suitable designs that can be used include Christmas bell, flowers, a picture of a newborn, angels, Christmas tree and lights etc.

Get well Soon (Recovery)

This greeting card is used to send comforting and strengthening messages to the sick or infirm ones. It is believed to spur them on and boost or increase their health status for the better. The appropriate choice of colours for this occasion include green (vitality and good health), black (strength), yellow (brightness that reflects hope in distress), brown (comfort), blue (gentleness and calmness that reflect perfect health of the body), pink (good health and life), and white (victory over sickness and weakness). Suitable designs include a formerly sick person who has recovered, flowers, a person in a sick mood, agile animals etc.

Birthday

This greeting card is used to send kind wishes to a birthday celebrant. Since it’s a happy occasion, colours such as blue (love or affection), white (good luck), green (vitality), grey (wish of more years or old age), brown (friendship) and orange (festive mood and energy) are appropriate for the occasion. Suitable designs include candles, flowers, birthday cakes etc.

Success

This greeting card is used to send success wishes to students who are about to write an examination or to go for promotion. Appropriate colours include white (success or victory), black (intelligence), purple (wisdom), green (good luck), and blue (security). Examples of suitable designs include stationery items such as books, pens, etc., a person studying, flowers etc.

Posted by kentang123 at September 30, 2016

Category: Arts and Entertainment, Visual Graphic Arts

Cartooning is an effective illustration tool that Graphic artists, as well as fashion designers, can utilize in the designing of visual communication products like magazines, posters, billboards etc.
There are basically five types of cartoon drawings. These are Gag, Comic Strip, Animated, Editorial and Illustrative cartoons. Each of the types has their distinct uses in the field of visual communication.

i) Gag cartoons

‘Gag’ literally means a ‘joke’. Gag cartoons are usually single-paneled cartoon that is used to create fun about people in general. They create humor by the use of overstatements. They are used as a means of entertainment. Sometimes, they are used to highlight and poke fun at the faults or mistakes of humans. The cartoons may be accompanied by a single-sentence caption which may be the spoken words of a character.

ii) Comic strip cartoons

This type of cartoon appears as regular features with known or established characters in newspapers. They are portrayed in series to illustrate or tell a story. Each strip includes a series of panels with the words of characters encased in a balloon. They are published together in one or two pages.

iii) Animated cartoons (Animation)

This is a short, computer drawn cartoons made to appear as if it is hand drawn. They are made in series to create the illusion of movement and action. They are used for cinematography and are produced on audio-video screens. To create animation, each successive drawing in a panel is made to slightly differ from the first one before it to portray the notion of movement.

iv) Editorial cartoons

This type of cartoon is made for newspaper publication. They appear on the editorial page as single drawings which are used to throw more light on the editorial comment of a newspaper. They may appear with or without captions. Many editorial cartoons called caricatures poke fun at famous people such as politicians, musicians, etc. A caricature is a cartoon drawing of someone that exaggerates their appearance or behavior in a humorous manner to create fun.

They may also support the main editorial of the day or they may deal with some other events in the news item for the day. The cartoon below illustrates or supports an editorial about female genital mutilation.

v) Illustrative cartoons

Illustrative cartoons portray specific ideas in a direct and simple manner. They help in explaining stories, teaching aids or advertisements. They explain further the text that accompanies them. Books used in schools usually have illustrative cartoons that assist in explaining the subject or content. The cartoon below is an illustrative cartoon advertising a product.

Posted by kentang123 at September 30, 2016

Category: Arts and Entertainment, Filmmaking and Film Editing

Film location scouting is one of the most challenging jobs in the movie making industry but also most fun. You get to travel and discover new place which will eventually lead you to the place which will witness a storyteller’s imagination brought to life. The challenging part of this job comes to the tedious task of selecting the right place to shoot the scenes. In a city like Los Angeles, almost every place is a perfect location to bring to life a part of the script; however finding the best can be confusing and sometimes downright frustrating.

For any aspiring location scout, the task may seem exciting; but for someone who has been in the movie industry, it takes more than a photographic eye to catch the best place… Here are some ways to help you out in finding the perfect area to film scenes.

Explore Los Angeles

Location scouts must have the eye for the perfect location. It must be spot-on for the scenes to be shot. To do this, scouts must drive around the streets of Los Angeles to check out all possible filming locations. The great thing about this city is that every place, street, and corner can be used, but with different requirements from film makers to be able to use.

Beverly Hills is one of the famous locations in this city. This place is often used for scenes depicting a rich lifestyle. The Griffith Park is also noted for the many jogging scenes featured in films. It is also home to the Griffith Observatory which was used for movies “Rebel without a Cause”, “Transformers” and “The Terminator”.

The streets of Los Angeles are witnessed the making of most action packed blockbuster hits. Location scouts can also check out un-featured areas in the city that’s yet to make it to the big screens. Opting for such would give viewers a new place to check out.

Look for Places of Convenience for the Whole Movie Production Crew

Aside from the aesthetic value each location presents, it is very important to consider the convenience of the production crew, especially since they will be spending weeks in that particular location to shoot scenes. Since Los Angeles is the entertainment capital in the country, finding locations that offer this is quite easy.

The selected location must have enough parking spaces for trailers, equipment trucks and others. The ample time for set up must also be considered. This involves installing lights, sound equipment and cameras. Don’t forget the necessary papers in securing the areas chosen. Permits are needed for certain locations to be used. This also gives the production team the assistance from property owners and the local government in lessening the possibility of filming disturbance such as uncontrolled crowd.

Experience These Locations Yourselves

Location scouts should feel the whole vibe a location presents. Experiencing the location themselves will help them discern which place to select. Every place presents a character that can further help with the scenes being shot and eventually provides more connection to the audience.

Selecting the perfect filming locations in Los Angeles can be a challenge, yet it is very fulfilling. It’s easier to find the perfect place. All it takes is the time to review the city’s neighborhoods, highways and streets to see which places are best to shoot scenes and which is more convenient for the team.

Posted by kentang123 at September 29, 2016

Category: Photography

The pursuit of photography has brought happiness to many today, and this is affirmed by the sheer numbers of amateur photographers there are today. Regardless of whether it’s done for pleasure or for financial gain, the experience is the same. There is so much that goes into photography and getting your DSLR is simply the first step. To enhance your photography, you need to invest in some accessories.

Your options are innumerable when it comes to the equipment you can buy for your camera. But all these accompaniments mean little when they serve no practical purpose. You should accessorize only to improve the quality of shots that you take and to make your life easier. Drawing from these, here are some of those essentials that you should be thinking about.

Camera Bag

Hauling your camera and its accessories around can be quite distressing if you lack the proper way to carry it. A camera bag eliminates all the hassle. Acquiring one should be based on how much equipment you have. Shoulder bags are the go-to choice for most as they offer easy access to the camera. It is likely that you will buy filters, flashes and lenses down the road and having a safe place to keep these will matter. Besides, a bag will shelter your camera from dust and rain.

Utility Strap

Holding on to your camera for the entire length of your photography session can be quite tiresome. If you need to use your hands, you are compelled to lay down your camera, which exposes it to damage and theft. This conundrum can be solved by investing in a utility strap. It will ensure the camera is close to you at all times. It is especially recommended since it eliminates all risk of you accidentally dropping your expensive DSLR.

Tripod

Tripods are awkward to carry around, but their usefulness cannot be understated. It is a must have if you want to capture the most stead shots. You might not use it every time you are taking pictures, but it is very important that you have it with you. Aluminum tripods are good and sturdy, but also heavier to carry around. Carbon fibre ones are lighter, but also more expensive to buy.

These are the most important accessories to start out with. You might also want to think about lenses, density filters, flash diffusers and flashes as well if you want to make the most of your photography experience. The cumulative cost for a one-off purchase for all these can be quite high, so it makes sense to start out with what you will need for your kind of photography (nature, weddings, etc). The abundance of proprietary stores online should make it easier to find something that works with your needs, and budget.

Posted by kentang123 at September 29, 2016

Category: Filmmaking and Film Editing

The Motion Picture Association of America regularly reports on the millions of dollars pumped into the New Mexico economy thanks to its robust film industry. Beyond cast and crew pay, the hospitality and tourism sectors see a direct infusion of industry money throughout the year. Local artists, support services and specialists are often tapped to meet very specific needs for productions filming around the state. Textile artist Wynema Chavez and Santa Fe actor Daniel Williams are just two of hundreds of locals who’ve found their niche in movies, television series and new media productions that set up shop or are created right here in New Mexico.

Chavez, who is from Santo Domingo (Kewa) Pueblo, got her start as a costume and wardrobe department staple when word of mouth about her talents as textile designer reached a movie set in need of someone capable of dyeing and distressing fabrics and objects. She was brought in to work on that production, and has worked in the local film industry full-time since 2010. Her credits include Wild Hogs, Terminator: Salvation, The Book of Eli, Breaking Bad, The Lone Ranger, Longmire, and many more. “The industry has done some amazing things for me personally and professionally,” she says. “Whenever a film from NM is released, it creates a sense of pride for the people who worked on it, our families, friends and the state in general. There are so many aspects to film and it touches so many lives. I enjoy when films partner with our communities. They show future generations they can work in our industry too.”

After 20 plus years as a classroom teacher, actor Daniel Williams says, “I chose to step away from the increasing administrative pressure on teachers to focus on testing and administrative agendas to embrace my own dreams of acting and, hopefully, a more prosperous lifestyle for my family.” Now, just three years into working in the film industry, by utilizing his past experiences as an EMT, retired military serviceman and teacher, Daniel is in high demand for his wide range of character portrayals in front of the camera. In addition to his work in over 70 student films, feature films and indie productions, his teaching career lives on behind the scenes as a set teacher. Daniel goes on to say, “I love the film industry and the very tangible hope that it offers to New Mexicans and their families.”

Productions big and small are consistently booking area studios and filming locations, with summer being a particularly busy season for state’s film business. The sound stages at Santa Fe Studios, Garson Studios at Santa Fe University of Art and Design, and Bonanza Creek Ranch are churning out movies and series. Both Albuquerque Studios and I-25 Studios in Albuquerque are booked with multiple crews, filming shows for NBC, the El Rey Network, the CW and AMC. Santa Fe Studios is home to a new western mini-series entitled Godless for Netflix, produced by acclaimed filmmaker Steven Soderbergh, while season five of the network’s hit series Longmire wraps up its season in the area. Both cities and other areas around the state are also playing host to the third installment of the Wolverine movie franchise, starring Hugh Jackman.

In other words, giddy-up film hopefuls! It’s going to be a banner season!

Posted by kentang123 at September 29, 2016

Category: Filmmaking and Film Editing

Motion Infographic Videos refers to the graphical representation of information in a video format. They are a perfect blend of visual as well as auditory appeal, which makes them an ideal tool for advertisement or for the dissemination of any information to an audience. The graphics may be in 2D or 3D format and generally contains elements like stop-motion animation, digital video, film footage, pictures or different visual forms necessary to tell the story.

Not only do motion infographic videos have a longer lasting impact but also quicker dissemination of the intended information can be done in a more effective manner. A 3 minutes animated video can convey more information than an entire brochure as they are easily comprehensible. Many companies use these videos in their YouTube channels and other media sharing websites to reach out to their customers more effectively.

Here are some ways in which these infographic videos help in developing brand relationships.

Much better publicity
With the advent of video sharing websites, videos have become the most favoured means of publicizing products/brands. Videos being the most shared material online have the potential of becoming a powerful SEO tool. Frequent liking and sharing of these short films are a norm and are bound to make one’s product popular within days. Moreover, any complicated data can be broken down into easily comprehensible formats.

Proximity with the audience
The audience watches films which they feel close to and can relate to the experience being shown in the story. A short infographic video that strikes a chord with the audience is bound to trigger an emotional response and hence, a sense of attachment. A content rich video is easily comprehensible by the majority of the population. People associate more with companies providing their introduction in such a brief and apt manner. For instance, businesses spend hours filtering information about what they actually do, what they can deliver, and their market target. Distilling all that abstract information down to a couple of sentences helps create a ‘unique selling proposition’.

Variety of platforms
Ensuring prolonged exposure to the products is the key to increasing a company’s consumer base. Since these videos can be played on a variety of media platforms, they can reach a larger audience base for the promotion of the product. They can be published on TV or the company’s website, or other media sharing sites such as Facebook, blogs, YouTube, Vimeo and Daily Motion to convey the message to more people. Businesses can also use these videos in trade shows, share them through DVDs and pen drives or utilize them for any marketing and sales strategies.

Builds trust
Using storyboard development and possible voice-over sound allows a company to convey its message in a more clear and interesting manner. User-friendly infographic videos develop a sense of entitlement in the viewers towards the company. The viewer gets to know the business and feels the urge to know as much as possible. Instilling this feeling builds a sense of trust and confidence in the customer about the company. The viewer is more likely to use the services provided by the company and recommend it to others once this sense of trust is instilled in him.

One cannot dispute the impact of motion graphics in visual representation. Infographic videos are becoming the most effective promotion techniques in the digital marketplace. A need to engage the audience at a deeper level has resulted in the adoption of various innovative techniques for conveying the information. Most businesses have opted for hiring professional services to make effective infographic videos. In addition to these customized films being more engaging than regular live shoots, the low-cost aspect is helping firms realize the potential of this medium as a must-use tool for their marketing and sales and for sharing any other information.

Posted by kentang123 at September 29, 2016

Category: Filmmaking and Film Editing

The green screen video effect is amazing. You stand in front of a green backdrop and hit record on the video camera. Then, you drop the footage into your video editing software, select a new background, apply the chromakey filter and you are instantly transported to a new location. You can be in a shiny new office, standing in a hightech virtual set, on the beach, or even on the moon. At least, that is how you imagine things will work.

All to often, the first attempt you make at the green screen effect produces disappointing results. When you try to remove the green background in your editing software, you do not get all of the color to disappear. You play around with the settings to get more of the green to go away and suddenly the middle of your shirt disappears. You make more and more adjustments until things look better. You have lost all of the fine details around the edges, but the green is gone. But, when you hit play, the edges of your footage dance around like lighting bolts. You go back and blur the edges until they turn to mush.

After hours of tweaking and fine-tuning, you have created bad green screen video.

Creating Bad Green Screen Video is Easy

The secret that most people selling the tools and software for the green screen video effect do not tell you is that it is really easy to create bad results. YouTube is littered with examples of horrible chromakey video. But, there is another secret. It is not much harder to produce fantastic chromakey video.

You do not have to spend thousands of dollars or hundreds of hours of effort to create videos you are proud to share with the world. One major key to success is how you light your screen.

The Big Screen Lighting Myth

There is a big misconception about shooting green screen video that comes from the companies selling screen and lighting kits. Search online and you will see an endless list of options for purchasing a kit that includes everything you need to shoot green screen video. The list of included items is always the same. You get a green muslin screen, a support stand to hold up the screen, and three lights. You always get three lights, and that is the problem.

To get the best results from the process, you need to light the screen separately from the subject. An ideal green screen lighting kit includes five lights. Two lights are dedicated exclusively to lighting the screen itself. The other three lights are used to light your subject.

The Best Lights for Your Green Screen

Flat even lighting is the goal when lighting a green screen. Any variation in brightness will make it harder for your editing software to remove the background while preserving edge details. In a home office video studio, space is usually at a premium, so you can afford to use big soft boxes or place lights far away from the screen. The easiest way to get good results is to use fluorescent or LED bank lights.

A bank light is nothing more than a large flat (usually rectangular) light fixture. Professional versions just look like fancy fluorescent shop lights turned sideways. In fact, you can make your own from inexpensive parts purchased at your local home center. There are a few things to watch out for when making your own. But once you know what to buy, it is easy to do.

LED bank lights are more expensive to purchase, but they last forever, have no glass tube to break, and can usually be dimmed to dial-in the perfect amount of light.

Placing The Lights

Lighting your screen with bank lights is easy. You place one light on each side of the screen. The lights should be oriented vertically so that the light shines out evenly from top to bottom. Adjust the angle and distance from the screen until the entire surface of your green screen is lit at an even level of brightness.

Once your screen is properly lit, you can use the other three lights that came with your kit to light your subject. Make a few critical tweaks to your camera settings and you will quickly be shooting amazing green screen video to share with the world.

Posted by kentang123 at September 28, 2016

Category: Photography

Being a wedding photographer isn’t an easy task where only standing with a camera would sort the need of good quality photographs. You need to have the right skills and should know about the right ways to capture the emotions of the newly wedded couple. Modern wedding graphic art includes the use of the digital cameras that are capable of capturing real images that tell a story. For those providing such services, it doesn’t always involve the utilisation of the right photography skills but also the eye for detail. The photographer should have a pleasing personality to make people comfortable.

If you are a professional and intend to polish your skills on how to capture the right emotions, it is essential to help the couple with the entire process. They aren’t natural posers or models who would know what the photographer wants and thus you need to guide them to be in sync with your camera.

• Make them feel comfortable – Being clumsy or robotic in front of the camera would bring out an unnatural look to the pictures. Therefore, it is necessary for you to make the couple feel comfortable with you and the camera. A simple way to loosen up would be conducting pre-wedding shoots or meeting them frequently to discuss various aspects of their wedding photography. You could show them your previous assignments to understand you work or to ask them for inputs would make you understand the entire tale in a better way.

• Suggest poses – Having the couple captured with them standing in a straight line with their hands by their sides looks old-school and, therefore, to bring out the love that they have for each other into the picture, you could suggest poses where they could hold each other romantically. This would make them feel each other’s warmth and thus bring out real emotions rather than fake ones to the photographs.

• Focus on what they are wearing – As it is their special day and they are bound to be in their best attire, it is necessary to capture them along with giving equal attention to what they are wearing. Later, in future, they would look at the photographs to reminisce the wonderful memories spent together.

All professionals should follow these tips to ensure that their assignments are worth the money they are being paid for and thus having happy and satisfied couples at the end of the assignment.

Posted by kentang123 at September 28, 2016

Category: Photography

Photography is an art in itself where the photographer’s eye for detail on a certain subject is affluent. A photographer who makes use of all the aspects around him that includes the subject, background, light, etc. and then brings out the emotions to his photographs. A good picture should be able to hold a story in itself and should be able to bring out the emotions of the subject in the best way possible.

There are various types of photography that a photographer involves himself in and amongst all of it, the toughest is photographing an infant. They do not have the sense of being conscious while being photographed and, therefore, one has to be a pro while capturing their faces and their activities. If you intend to be a photographer for babies, you could follow these tips to get the best results out of it.

• Stay alert – Babies have changing moods, and there can be any random moment where they would give their best expressions for you to capture. Therefore, it is essential for you to always stay alert and ready with your camera to get the best out of the little one.

• Stay at their level – While you stand tall in front of an infant with a camera, you wouldn’t get the right expression and the emotion to capture. Being on par with their level is essential. Sitting on the floor or the bed can allow you to get a better perspective.

• Know the time for the baby – Every baby has a certain time span in the entire day when they are the happiest. You could refer to the parents to get to know about the special time and accordingly set yourself for an enriching experience.

• Be prepared for candid photographs – As they aren’t aware of what you are doing around them with a camera, you need to prepare yourself to capture candid images. Images, where the kids are being themselves and playing around, are the best and would bring out the liveliness in the photograph that you capture.

• Do not keep a decorative background – Having a simple background of a room or their play area can make great pictures. Keeping it simple without any animated backgrounds would make the baby take the centre stage.

• Involve the parents – While you are hired to capture the images of a child, you cannot simply involve them. Having their parents around while capturing would make them feel comfortable and thus allowing you to capture the best emotions